By the end of 2017, it’s predicted that there will be 4.6 billion email accounts. To stay relevant you have to adapt to your customers, here’s how to perfect your email marketing strategy. Motion In 2017, emails with videos and GIFs will capture more engagement than static emails. Video – By 2017, video will control 69% of consumer internet traffic Video – Businesses that use video in email campaigns report a 55% increase in their CTR GIFs – The motion in the inbox creates a standout email with increased engagement Contextual Emails In 2017, 7% more emails will land in…
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